Privacy policy

[HERE] and Ashville Group Privacy Policy

EFFECTIVE from 00.00hrs 25 MAY 2018

This Online Privacy Policy (“Privacy Policy”) explains how Ashville Group and its managed/owned affiliates handle Personal Data provided to us on websites, mobile sites, mobile applications, and other digital services and products controlled by Ashville Group that link to this Privacy Policy (collectively, “Ashville Group Sites”). Ashville Group is the data controller for the processing of Personal Data under applicable law.

This Privacy Policy does not apply to Ashville Group Sites that do not link to this Privacy Policy or to third-party websites to which the Ashville Group Sites may link.


This summary section provides a brief overview of our Privacy Policy. Please read the full Privacy Policy for more detailed information.

Information We Collect
How We Use Your Information
Information We Share
Your Privacy Choices
Accessing Our Sites Globally
Changes to Our Privacy Policy
Information We Collect

Ashville Group collects the following types of information through the Ashville Group Sites:

Information you provide

Personal Data you provide when registering for our products and services, responding to questionnaires or surveys, or contacting Ashville Group customer services.

Information collected automatically

Your IP address and non-identifying information about your use of Ashville Group Sites may be collected automatically using tracking technologies, such as cookies. Your website browser software can be set to reject all cookies; however, cookies can allow you to take advantage of some of the site’s essential features, which may not work if you reject cookies.

Information collected from other sources

We may combine information about you from Ashville Group Sites, information collected offline, or from external parties.

How we use your information

Ashville Group uses the information we collect for the following purposes:

  • To provide you with the Ashville Group information, products and services you request.
  • To offer and provide information about similar and/or related products and services.
  • To customise and improve your experience on Ashville Group Sites.
  • To generally improve our products and Ashville Group Sites and other internal business purposes.
  • To notify and report to authorities under our legal obligations.

Under European data protection laws, Ashville Group must have a legal basis to process your Personal Data. The legal basis that applies in a particular instance will depend on the specific purposes described above for which Ashville Group is processing your Personal Data:

In certain instances, Ashville Group may ask for your consent to collect and process your Personal Data. Should you choose to provide your consent, you may later withdraw your consent by contacting us. Please note that the withdrawal of consent will not affect processing which has already occurred.

In other instances, the processing of your Personal Data may be necessary in order to comply with an applicable law or regulation or for the performance of a contract to which you are subject. You may not be able to opt out of this processing, or your choice to opt out may impact our ability to perform a contractual obligation otherwise owed to you.

In yet other instances, Ashville Group may process your Personal Data based on Ashville Group legitimate interests in communicating with you about our products and services, and about scientific research and other opportunities. You have the right to opt out of all such processing of your Personal Data. You may do so by contacting us.

Processing operations may include the recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction of Personal Data. The Personal Data we collect about you may be stored for 10 years following the most recent interaction we have had with you, after which point it will be archived only for so long as reasonably necessary for the purposes set out above, in accordance with applicable laws.

Information we share

Ashville Group does not sell or disclose your Personal Data to third parties without your consent, except:

To affiliates and third-party service providers to provide services and information on our sites, including online marketing and advertising, and to support our business operations. We require these parties to handle Personal Data in accordance with this Privacy Policy.

To affiliates to offer and provide information about related products and services. We do not share Personal Data from countries that require consent, unless consent has been obtained in advance of sharing with affiliates. We require these parties to handle your Personal Data in accordance with this Privacy Policy.

To our distribution channel partners in connection with the sale and distribution of our products and services. We require these parties to handle your Personal Data in accordance with this Privacy Policy.

To another company in connection with the sale or transfer of one of our product lines or divisions, which includes the services provided through one or more of Ashville Group affiliates.

To governing regulatory authorities or as may otherwise be necessary for Ashville Group to comply with a legal obligation or demand.

In the event Ashville Group decides to reorganise or divest our business through sale, merger, or acquisition, Ashville Group may share Personal Data about you with actual or prospective purchasers. We will require any actual or prospective purchasers to treat this Personal Data in a manner consistent with this Privacy Policy.

Your privacy choices

You have the right to see and get a copy of the Personal Data about you that we maintain as well as to ask us to make corrections to inaccurate or incomplete Personal Data about you. You have the right to receive data that you have provided to us in a machine-readable format and to transmit that data to another controller. You may also request the erasure of your Personal Data or the restriction of its processing, or object to the processing of Personal Data about you. To seek access to Personal Data about you, to file a concern, complaint, or request for correction, or to opt out of particular programs, please contact our Privacy Leader by clicking on the Contact Us link on the Ashville Group Site you are using, or by e-mailing us

You may also send a letter to the following address:

Ashville Group
6th Floor Vintry Building
Wine street

Your local Data Protection Authority is responsible for making sure that applicable privacy laws are followed in your locality. For more information about your privacy rights, or if you are not able to resolve a problem directly with us and wish to make a complaint, please contact your local Data Protection Authority.


Ashville Group maintains controls to protect and secure Personal Data, but when you share Personal Data online there is always some risk that an unauthorised third party could gain access to your information.

Accessing our sites globally

By using this site, you understand that your Personal Data will be collected, stored, and processed in the United Kingdom and in any country to which we may transfer your information in the course of our business operations. Ashville Group may transmit Personal Data about you to affiliates worldwide. These affiliates may in turn transmit Personal Data about you to other affiliates. Some affiliates may be in countries that do not ensure an adequate level of data protection. Nevertheless, all affiliates are required to treat Personal Data in a manner consistent with this Privacy Policy. To obtain additional information regarding the safeguards we have in place for cross-border transfers of Personal Data, please contact us.

Email marketing messages and subscription

Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or on our marketing mailing list. If you are a limited company you will be subscribed to our mailing list as a legitimate interest. We only collect certain data about you, as detailed in the ‘Processing of your personal data’ above. Any email marketing messages we send are done so through an EMS, email marketing service provider. An EMS is a third party service provider of software / applications that allow marketers to send out email marketing campaigns to a list of users.

Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, I.P addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time. See any marketing messages for instructions on how to unsubscribe or manage your preferences, you can also unsubscribe from all MailChimp lists, by following the link in any message, or otherwise contact the EMS provider.

We hold the following information about you within our EMS system:

Email address
Company name
IP address
Subscription time and date

Changes to our privacy policy

Check this Privacy Policy regularly, as we may change or update portions of this Privacy Policy from time to time, subject to any applicable consent requirements. Any changes will be promptly posted to this page and accompanied by a new effective date at the top of this page.